OLITA, meaning 'little wave' in Spanish, is a brand of eco-conscious sun care products that was born out of a love for the outdoors. Inspired by the beauty of nature, OLITA founder Laurie O'Hara created the first product, Beach Be Gone body powder, to help families easily remove sand, sweat, salt water, and grit from their skin after a day at the beach. With a commitment to producing innovative and healthy skin care, OLITA offers all-natural products made in the USA that are safe for both your skin and the environment.