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About Us

Based in Manhattan Beach, California, EasyTot is a one-stop-shop for everything baby & kids. We carry over 500 premium brands to make it easy for you to discover the best and latest in baby gear, toys, clothing and accessories. Plus, we carry a curated selection of decor and furniture items specifically designed to cater to the needs of families with young children.

Empowering Moms

At EasyTot, we're passionate about celebrating the entrepreneurial spirit of mothers who have turned their passions into businesses. Our mission is to provide a platform where you can discover, shop, and support these innovative mom-founded brands, all in one place.

We believe that when you shop with us, you're not just buying a product - you're investing in a community of moms who have dared to dream big. Our marketplace is dedicated to showcasing the creative genius of mothers who have turned their entrepreneurial aspirations into reality. From toys to clothing, home goods to accessories, our carefully curated selection of products is designed to delight and inspire.

The Story Behind EasyTot

 Our story is also a story of a new mom's entrepreneurial journey. Driven by an interest in discovering the best baby products for her newborn at the best prices, she turned this quest into a marketplace where you can conveniently discover the best baby products at the best prices, without having to compromise on safety and authenticity. All our products are guaranteed to be authentic and they always ship from a manufacturer's managed warehouse or authorized distributor.

What Sets Us Apart

Unlike traditional retailers, where products are often manufactured in factories far from home and designed by large corporations, we're committed to carrying almost exclusively brands founded by moms. By doing so, we're able to:
  • Empower mothers to pursue their passions and turn their ideas into reality
  • Offer unique, high-quality products that reflect the creativity and attention to detail of our mom-entrepreneurs
  • Create a community where mothers can connect, support each other, and learn from one another's experiences